Anyone who owns an LG smart TV must inform all guests and family members that they are being monitored – this is required by LG’s current terms of use. Meanwhile, LG monitors install potential malware and surveillance software on a connected Windows computer.
Saw the video by Gamers Nexus and basically Windows auto installs an LG Driver utility that has ads.
Video: https://youtu.be/Q9uefFYe6bM?is=aetOlpepSBu_cXF2