The coffee sucks, the tables are all filled or dirty and sticky, the outside seating is in a parking lot, baking in the sun, the drive through is backed up to the interstate, the food is re-heated trash that costs a fortune, the atmosphere is boring factory produced trash, and the wifi is so slow it’s like it doesn’t exist.
Why. Why on earth would I go to starbucks
People are absolute zombies for it. In the airport, there’s always a line into the concourse for that overpriced burnt shit. There are other coffee and bagel and donut shops mere steps away whose coffee is cheaper and better.
I was in fucking midtown manhattan last week, with amazing coffee shops on every block. Still a line out the door at Starbucks. Like what the fuck, people.
And yet they are still making loads of money. Mind you I’d kina hope they start to die so I can get one of their machines for home from liquidation auction.
They’re making so much money that they’re still opening Starbuckses across the street from Startbuckses. Make it make sense.
The line must go up
They need some way to pay for the year he commuted to Seattle by private jet.
Also, he is the asshole who said to keep raising the prices at Chipotle.
Fuck him. I will drink Folgers (and I do) before I’ll drink your shit.
I work an a facility next to a few fast food joints, a Japanese restaurant, an Indian restaurant, and a Chipotle. Pretty much the only restaurant we don’t order from is Chipotle.
… Chipotle is real restaurant prices for a fastfood experience.
yeah, it’s hardly worth the price, and honestly, I haven’t liked their roast since the 90s. nothing worth this bullshit.
It’s sad to think there are people in the world that think Starbucks coffee is nice.
It’s “coffee” for people who don’t really like coffee and want to drink something warm with cream, sugary syrup and artificial flavoring.
Yeah, Starbucks finally has a few places here in Copenhagen, but that was after a few years of simply not getting a hold anywhere; shops that opened, stayed for less than a year, then closed.
The competition here is Joe and the Juice, a local company, and various small privately owned baristas.
Starbucks has some permanent places right now, but they’re still not big. Haven’t heard many people say positive things about them.
I just want to say your city is awesome. That is all.
The original Starbucks was pretty good and even for a while after they started the franchise they were still a bit above average quality. They’re crap now, but that was a slow decline over the last decade. So they can coast on the reputation the original built and rely on their current customers either not ever having had good coffee or not noticing the slow incremental decline.
These people mostly like star bucks sugar syrup and pretend it’s coffee that they are after
Anti union piece of shit
Also interview only included CEO, no labor representation
Has this man even been inside a Starbucks recently? They used to be loungy places people could chill, now they’re all bland, sparsely decorated, dirty, and uninviting. There is absolutely nothing premium about Starbucks, it’s basically a fast-food chain. Once again demonstrating how far removed CEOs are from reality
Fast food is expensive too. And it’s hurting their sales, and they can’t figure out that they need to slice profits, not the product.
Burger King is just inedible now. And by that I mean twice now I’ve eaten there, and then within an hour my stomach upset. Then followed by 12 hours of what can only be described as “VIOLENT DIARRHEA”. Yes, all caps, because thats the urgancy that situation called for.
Two different locations too. Plus the first time I went with a friend, and she got it too. The first time I chalked it off to being that particular location. Then, nearly 8 months later, different location, different city. Same result.
After that, Burger King is officially just as banned from my diet as taco bell is. Inedible.
Inedible Now? Your same experience was mine over 15 years ago. I was getting stomach pains and shitting really bad every single time I had BK. He’ll even towards the end I couldn’t even swallow a fry. I had started switching to onion rings cause the fries left a wax taste in my mouth after.
I haven’t had BK since then. 2010 ish. I ended up dropping all fast food after Covid cause the prices just don’t match up with quality anymore.
I heard a single combo meal at McDonalds clocks in near $20 these days. Fuck that noise. Not for a thin, dry “meat” patty that gets microwaved and then thrown between a pair of bread slices. No sir. No thanks. I rather spend that $20 on take out from a real restaurant.
Chipotle is still the king of food poisoning. They have a proven track record in toilet-related war crimes going back many years. Guess I’m adding BK to my no-go list now too.
Whereas I’ve never had food poisoning in the 10ish times I’ve eaten at Chipotle, Cici’s pizza is 3 for 3 for violence out both ends for me. The third time I was practically fooled into it, but I’d rather just starve next time (there won’t be one).
The issue is that you went to a fast food store location in a city. I have never gotten edible food at an urban location of a fast food chain, even in the 90’s.
Hey buddy, those yachts aren’t gonna buy themselves. What do you expect them to do, live on less?
The profit is the product
It doesn’t help when a good chunk of their customer base still goes on a regular basis. I often see long lines at drive thrus in my area despite combos costing $10+.
Came here to say this. What ‘premium’ experience is he talking about?
Something tells me that the only Starbucks he actually has used recently is likely a very high-end version for the C titles in HQ, meters away from his office and for employee use only.
They’re calling it an experience becuase consumers are indicating they are willing to pay for experiences while pulling back spending on daily expenses.
Consumers mean concerts and vacations and this douche knows he isn’t actually offering an experience so he does the mind trick where he says the term over and over to associate in the consumers mind the idea that drive thru coffee is an experience.
Absolutely. It was a clear attempt at adding ‘perceived value’ by using the word ‘experience’ so many times. He knows what type of consumer he’s speaking to.
These interviews are really just PR opportunities for guys like this (in their perception).
The interviewer should have pushed back and asked what made it premium.
He’s talking about the Starbucks experience he has. Headquarters will always be the perfect Starbucks, and if he goes to a real shop, it’ll be a newly opened one with a new special item. He doesn’t go to the actual shops people probably associate with Starbucks.
Aren’t they all just like this? /s
https://www.starbucksreserve.com/locations/chicago-roastery
I was able to walk through that premium experience for free. I’m not sufficiently bougie to appreciate investor grade coffee, tho.
The ones in asia are well decorated. People go there to take video calls.
When I want to lounge at a café, I’m expecting a warm, inviting interior, some plants, bookish decor, smooth jazz, hip staff, and a coffee that could only be produced by coffee geeks with attention to detail at every step of the process…
You walk into a starbucks today, everything is cold and industrial, they’ve got pop music blaring on the radio, and the staff all look miserable. Oh, and the coffee sucks.
Look at the clip without sound. It’s like a rubber doll, no emotions what so ever.
Why should he go to a place for the rabble?
I remember 90’s era Starbucks and a bunch were still pretty grungy corners of strip malls. But the point was they were still coffeeshops, despite being a chain that went corporate.
Now they’re glorified coffee stands with real estate baggage and little sandwiches. And zero of that ‘third place’ shit they used to dominate the market.
I’m happy to drink a $2 coffee from the gas station (probably a half gallon of it 🙂) and set the remaining $7 aside. Then again, I only get drip coffee and not any of the milkshake-y stuff Starbucks specializes in.
They should have sent the manager and crew to the thrift store with a corporate CC and a box truck for furniture. Instead it’s bland, depressed, “I can’t believe it’s not cardboard™.”
I got an espresso machine a few years ago and learned to make a proper latte with it. At this point, a $9 cup of charry sugar water made by a teenager in a fast food restaurant doesn’t really appeal to me.
A $96-million dollar douche defends a $9 cup of coffee
This guy is delusional, saying a $9 cup of coffee is affordable has “it’s one banana, Michael” energy.
He’s not saying it’s affordable though. He just said that it’s 9 bucks and we have to make that be worth it
A barista would need to serve like 2 coffees an hour to cover their wage
a great moment with a barista.
Hahaha. Good one. Literally a great reason to buy independent.
My coffee experience is fine thank you. Every morning I boil the kettle, hand crank the grinder while it’s heating. Combine in the French press, wait a minute, stir, wait 4-5 more, press and pour into my mug.
It’s a great morning routine, less than 10 minutes, cheap and results in a great cup. I have no interest in the coffee flavored milkshakes they serve so why would I ever set foot in a coffee shop?
IDGAF. Why are you buying Starbucks anyway, their coffee is just flavoured, caffeinated sugar water. I don’t see a big deal with $9 for a cup of piss. Rich people will pay even more if you tell them some lies about the water being shipped from the Himalayan mountains to make the coffee. Charge them whatever the fuck you want. Rich people ripping off rich people is a win win.
Are people really so addicted to Starbucks that this is a big deal? And there’s no better and cheaper coffee?
Fuck Starbucks. It’s not the first time I mention this, and I’ll keep mentioning it: When Corona hit Germany, the government reduced the VAT to prevent restaurants from going bankrupt in 2020. Starbucks gave every customer the finger and did not lower the prices, keeping the difference for themselves. I was never a regular customer but this made me blacklist them for life.
Pepperidge Farm remembers
Pfeffergrat erinnert?
The taste of their coffee is what made me blacklist them.
Prime example of: “capitalism breeds innovation”
My country reduced European VAT tax on coffee and nearly every coffee shop kept the prices at the same level. The government raised them back again later. I’d say this is not starbucks-specific, reducing VAT to lower the prices just doesn’t work.
The petrol stations are currently doing the same.
I’m in India, and when I was in college, first Starbucks in the city was opened and a few of my friends including me wanted to try it. We all spent 500-600 INR ($4-5) which was a lot. After taking the first sip, we all came to the conclusion that the coffee sold at the college canteen for ₹20 was better than this overpriced slop.
I make coffee at my home for less than a dollar and I love the taste and I love the experience.
I hate this trend of putting shit at the beginning that I then have to hear again less than 10 seconds later. Like I get it’s for grabbing you but the second I start hearing the same thing again I immediately close the video.
It matters a lot more on platforms like TikTok, where there’s no title, no thumbnail, all you have is the first two seconds of the video before someone swipes away
So, the problem isn’t the video, but the fact that places like tiktok exist. Even worse is that they’re spreading
I mean, let’s be real, how much does a banana even cost Michael? Twelve dollars?
Premium my ass.
I love our local coffee place. We bring our dogs. The baristas bring them cups of whipped cream. The place is cozy and they sell art from local artists. And the coffee is actually good and doesn’t taste like someone burned it. I usually make my own coffee, but it’s nice to go there once a week and just enjoy being there. That is premium.
Be careful with the whipped cream cups.
This was/is a starbucks thing and it’s really fucking bad for the dogs. It can be a huge amount of fat the equates to a human eating multiple big macs.
Good tip, thank you. We do keep an eye on our dogs’ diets and weights, generally.
I love making my own coffee, but I also love going to a local shop every now and then (at home and when I’m on the road)
Whereas I don’t love making coffee every day, it’s a fair sight cheaper and quite a bit faster than even just pulling off into the drive through at my local coffee shop, let alone a Starbucks. It’s boiling water that’s been steeped through ground, roasted beans folks.
