Main issue with Rufus is secure boot unfortunately, otherwise Rufus is easy enough that I gave a couple “click here, then here, then here and here are some screenshots” to a friend they were able to navigate it just fine. At this point I swear Rufus is easier than using the official installer provided Secure Boot is off.

Trained on real drivers I see!

They also sometimes give you the ability to change what the link points to which is great if you send out a link only to realise it went to the wrong place after the fact.